Recommendations for Crisis Management

Crisis Management (CM) is the overall coordination of an organization’s response to a crisis, in an effective, timely manner, with the goal of avoiding or minimizing damage to the organization's profitabilit, reputation, or ability to operate and often involves the need to make quick decisions on the basis of uncertain or incomplete information.
CM includes the development of plans, based upon an integral approach with internal and external organizations, to reduce the risk of a crisis occurring and to deal with any crises that do arise, and the implementation of these plans so as to minimize the impact of crises and assist the organization to recover from them and restart its normal activities as quickly as possible.